![]() They introduce a new dynamic-"see-feel-change"-that fuels action by showing people potent reasons for change that spark their emotions.įor individuals in every walk of life and companies in every stage of change, this audio-book captures the heart-and the how-of successful change. This volume aims to help the reader gain a full understanding of the positive and negative effects of continuous organizational change, and also provides. While most companies believe change happens by making people think differently, Kotter and Cohen say the key lies in making them feel differently. ![]() ![]() Through compelling, real-life stories from people in the trenches, in all kinds of organizations, the authors tackle the fundamental problem that underlies every major transformation: How do you go beyond simply getting your message across to truly changing people's behavior?īased on interviews within over 100 organizations in the midst of large-scale change, The Heart of Change delivers the simple yet provocative answer to this question, forever altering the way organizations and individuals approach change. ![]() Cohen delve deeper into the subject of change to get to the heart of how change actually happens. ![]() It acknowledged the cynicism, pain, and fear they faced in implementing large-scale change-but also armed them with an eight-step plan of action for leaping boldly forward in a turbulent world. John Kotter's international bestseller Leading Change struck a powerful chord with legions of managers everywhere. ![]()
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